A Laboratory for New Thinking
Sponge is about ideas with a relevant edge; ideas which strike a deeper meaning and cut through to drive results and help brands realize their true potential. We turn category paradigms on their ear. We bring a fresh take to any brand platform. We possess a higher respect for strategic discovery and translate insights in the most original way possible. Sponge is a full service advertising agency.
Strategic development • Online communications/ content
Broadcast, print, OOH • Non-traditional media
Ground-up brand development • Identity design • Packaging